Features Animated Explainer Video

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Build a Bigger & Better Business with Animated Video … Regardless of Your Niche, Industry, or Profession

Small Business Owners & Service Providers

Animated explainer videos work great for anyone who sells physical products or who provides a service like dentistry, chiropractic, coaching, real estate, fitness, and more.

 

Because people really enjoy watching these types of videos, they’re a great way to introduce new customers to your business.
In fact 40% of shoppers will visit a store in-person or online as a direct result of watching a video … meaning that is, you won’t find cheaper customer acquisition costs anywhere else!

 

Animated explainer videos are also awesome for getting people to like and share your social media posts. Add them to all your social media channels to find new fans and followers, while remaining unforgettable with your current customers.

E-Commerce Store Owners & Digital Marketers

The competition for customers is fiercer than ever in today’s online marketplace. That’s why to be successful, you need to make your business stand out. Animated explainer videos are perfect for that.

Not only are they awesome for selling physical products, but they’re also super-effective for agencies that offer Facebook advertising, search engine marketing, email marketing, and other forms of digital marketing.

Improve conversion rates, generate buzz for your brand, and find new customers (cheaply) by adding animated videos to: sales letters, video sales letters, Facebook advertising, social media channels, opt-in pages, blog posts, and emails.

Information Technology

Let’s face it. To the average person, reading about IT stuff is as boring as can be. That’s why animated explainer videos are the ideal solution for IT companies.

Use them to stand out from your competition. Explain how your solution works. Create tutorials that actually get watched. Reach B2B buyers in a unique way, and reduce support calls by as much as 30%, increasing your overall profitability.

There are tons of ways for IT companies to harness the power of animated explainer videos—which is why we offers such a great ROI.

Human Resources

There’s no end to the clever ways a human resources team can benefit from animated explainer videos.

For starters, use animated videos to: recruit top talent, educate staff on new policies, provide training on important workplace topics, and liven up company presentations.

 

Because animated explainer videos are highly engaging, they’re a great way to get your message across to employees, new recruits, and job seekers!

Trainers & Presenters

Animated explainer videos are perfect for trainers and presenters. Use them whenever you need to explain complex concepts, communicate important points, or liven up a presentation.

 

By adding an animated explainer video to illustrate what you’re teaching, your presentations will not only be more engaging, but your viewers will be listening, reading, and watching.

With all 3 modalities being used at once, your audience could retain as much as 95% of what they watch.

B2B Sales

All too often, people view B2B as mind numbingly dull. So, how do you get around that? How do you present information about your company in an appealing way so people pay attention?

 

You give your audience information the way they want to receive it. And in the case of senior executives, they prefer video. According to Forbes, 75% of business stakeholders view videos weekly. More importantly, two-thirds of them click on to the marketer’s landing page after viewing a video.

 

That’s why using a clever animated explainer video is a great way to get the word out about who you are and what you have to offer—while attracting the attention of C-level executives.

Nonprofits

Animated explainer videos are becoming more and more popular with nonprofits, especially small to mid-sized ones that are competing for donation dollars against juggernauts like Salvation Army and Red Cross.

Use animated explainer videos to create a super-compelling story about your mission that tugs at people’s heart strings (and wallets!)—for very little money.

As a nonprofit, you can create animated explainer videos to: recruit volunteers, explain what your organization does, announce upcoming fundraisers, increase your social media presence, and request donations.

These are just some of the various ways businesses have benefited from using animated videos.

If you love the thought of animated explainer videos but aren’t sure where you can use them, this is for you. Check out just some of the creative ways businesses are using animated videos to increase conversions.

Home Pages & Landing Pages

More than half of website visitors spend less than 15 seconds on a website. When they leave a site without engaging with it, they’re said to have “bounced.”

By placing an animated explainer video on your home or landing page, you’ll reduce your bounce rate on average, by 34%!

And because prospects will be way more engaged, they’re much more likely to check out the rest of your site … netting you higher sales.

Facebook Advertising

If you’re looking to create a Facebook ad to stop someone from scrolling and get their attention, an animated explainer video is the perfect solution. That’s why they’re the most popular type of videos used by marketers today.

Use animated explainer video to create a Facebook ad with a short and watch to see if your click through rates and user engagement soar.

Social Media Channels

Great videos get a lot of views fast, with little effort on your part—delivering plenty of bang for your buck.

For instance, did you know that videos on Facebook are shared more than 12 times as often as text and links combined? And on Twitter, 700 videos are shared every minute.

That’s why animated explainer videos are so perfect for social media. With their high entertainment value, they have the potential to go viral quickly.

To take advantage of that, order a super-cool animated explainer video, then add it to your social media channels to attract more fans, followers, likes, and shares.

Sales videos (VSLS)

PowerPoint slides or “talking head” videos are the old-school ways companies used to make sales. Today, you have a much better option–animated explainer videos.

Because they combine storytelling, emotion, and engaging characters, these videos grab prospects’ attention and keep it ‘til the very end—giving marketers time to sell prospects on the benefits of their solution, while countering typical buyer objections.

Crowdfunding

Thousands of projects are added to Kickstarter every year, making it really difficult for budding entrepreneurs to draw attention to their project. Unfortunately, that means less than one-third of those looking for funding reach their goals.

But you know what’s been proven to increase funding results? Video. According to Kickstarter, a video improves funding success rates by 50%.

However, you don’t just want to opt for a boring founder video. Instead, you want something that’s interesting, engaging, and shareable—like a clever animated explainer video that people will want to watch (and share).

Product Pages

Some products require complex explanations. Animated explainer videos to the rescue! These unique, quirky videos are perfect for illustrating products’ benefits in a fun, easy-to-understand way.

 

Plus, 60% of prospects say they’d rather watch a video about a product than read about it. With a conversion rate like that, it’s easy to see how animated explainer videos pay for themselves.

Presentations & Training Videos

Many people struggle to sit through a presentation or training video. And if they do manage to make it all the way through, usually they’re not giving it their full attention.

Not so with animated explainer videos … because they’re lively, engaging, and enjoyable to watch, they’re great for commanding attention, explaining complex concepts, and increasing learning retention.

Emails

Animated explainer videos are perfect for email marketing! And by adding one to your emails, you just might double your results.

 

Use a video to explain how your product works or to reconnect with old customers. If you want to get really creative, you can even add a “brand story” animated explainer video to your email signature.

 

With the average worker sending 40 business emails a day, you’ll expose countless new potential customers and clients to your brand!